Month: May 2017

Your logo represents your business. It’s often the customer’s first point of contact. Unfortunately, eye-catching logos are in short supply these days, and eye-sore logos abound. Our Fresh art directors Sandra Anderson and Shelley Carpenter have seen more than their...

Proposals and pitches are peppered with them. Marketing blogs and business publications throw them out like confetti. Yet often these words are heard and not understood. Since knowledge is power, we wanted to share seven marketing terms commonly used, and what they...