Month: September 2012

SEO And The New PR

Press releases used to be simple: a professionally prepared release to the press. It's just not that simple anymore. Today's press releases must multi-task like the rest of us, pulling their weight in everything from blog and social media content to increasing search...

Is Social Media PR?

Traditionally public relations or PR was thought of in terms of press releases and earned media: what media placements or coverage did you receive that you didn't pay to place? Enter social media and suddenly things are not as clear. The definition of Public Relations...